From Rs. 35,000 Consultations to Accessible Harmony
The wake-up call from a Home renovation, a Mumbai observation, and one GenZ's mission to bridge ancient wisdom with modern wellness.
Chapter 1: The Home Renovation
Karkala, Karnataka • 2025
Picture this: My parents are completely renovating their home in Karkala. I'm expecting modern open-plan designs, aesthetic Instagram-worthy interiors, maybe some smart home tech. You know, the usual 2025 vibes.
Instead? Every. Single. Decision. Was driven by an ancient architectural science I barely knew existed—Vastu Shastra.
"The kitchen can't be there."
"The master bedroom needs to be in the South-West."
"We need to keep the center of the house open."
I was baffled. This wasn't about comfort or aesthetics. This was about cosmic alignment. And my parents? Dead. Serious.
Chapter 2: The Rs. 35,000 Reality Check
Mumbai & Beyond • The Awakening
Then, my friend in Ghatkopar was buying a new flat. She spent Rs. 35,000 on a Vastu consultation. Thirty-five thousand rupees. For a consultant to tell her where to place her bed and which direction her main door should face.
That's when the pattern hit me. This wasn't an isolated thing. Across India—from tier-1 cities to small towns—millions are paying premium prices for Vastu guidance.
💡 The Aha Moment
An offline market this massive? There had to be an online opportunity. Not to capitalize and extract, but to educate, democratize, and harmonize.
Chapter 3: The GenZ Disconnect
Bridging Tradition & Modernity
Here's the truth bomb: My generation—GenZ—has become a scroll-addicted, instant-gratification-seeking, tradition- forgetting demographic. We live in a state of perpetual low-key chaos.
We stress over delayed deliveries, bad WiFi, and Instagram stories. But ancient practices that could bring actual peace? Dismissed as "old people stuff."
Meanwhile, our homes—the one place that should be our sanctuary—often add to the stress instead of alleviating it.
"What if we could revitalize these traditions? Not as dusty relics, but as Home Wellness—a way to align with nature, reduce stress, and create spaces that actually support our mental health?"
— The question that started Grihafy
But Wait—Is Vastu Even Real Science?
Fair question. Vastu Shastra has its critics. Some call it pseudoscience. And honestly? Parts of it probably are—especially when consultants make wild claims about magnetic axes causing family drama.
But here's what IS scientifically sound:
Natural Lighting
Vastu's emphasis on North-East sunlight? That's pure physics. Morning sunlight regulates circadian rhythms, boosts Vitamin D, and improves mood.
Airflow & Ventilation
Keeping the center open (Brahmasthan) for energy circulation? Modern architecture calls that cross- ventilation.
Spatial Psychology
The five elements (Pancha Bhoota) align with environmental psychology—how space, materials, and layout affect our mental state.
Functional Design
Ancient Vastu texts describe adaptable layouts, not rigid blueprints. It's a flexible design framework, much like modern architecture.
The Bottom Line: Strip away the mysticism, and Vastu is fundamentally about optimizing your environment for well-being. It's ancient India's version of biophilic design, evidence-based architecture, and feng shui—rolled into one comprehensive system.
Enter Grihafy
"Griha" (गृह) = Home in Sanskrit
Our Mission: Home Wellness for Everyone
I saw an opportunity—not to sell you another subscription or extract money from ancient knowledge—but to democratize home wellness.
Grihafy isn't about convincing you that your life will magically transform if your toilet is in the "wrong zone." It's about:
Making Vastu Accessible
No more Rs. 35,000 consultations. Get AI-powered analysis instantly, affordably, and from the comfort of your current home.
Bridging Generations
Respect tradition, but deliver it in a language GenZ understands—backed by AI, grounded in science, accessible via your phone.
Promoting Mental Wellness
Your home should be your sanctuary. When your space is harmonious, your mind follows. It's not magic— it's intentional design.
Reviving Mindfulness
In a world of doomscrolling and instant gratification, Vastu offers something radical: alignment with natural forces, thoughtful spatial design, and intentional living.
"When you have your surroundings positive, it eventually turns your mindset positive—leading to more balance and peace in your life."
— Nitish Devadiga, Founder of Grihafy
This Is More Than a Tool.
It's a Movement.
A movement to reclaim tradition without rigidity. To embrace wellness without woo-woo. To create homes that don't just look good, but feel right.
Because when your home is aligned, everything else starts to fall into place.
Built with ❤️ in Mumbai by Nitish Devadiga
A 25-year-old South Indian who believes your home should work for you, not against you.